Facebook might have gone through some upheaval over the past 12 months and you may love it or hate it, but you can't ignore it if you are serious about promoting your business. Why? Because it is and will remain for the foreseeable future one of the most useful and accessible platforms for anyone in business – regardless of your business size. Yet ever month I meet dozens of business owners and I am amazed at how many are not using Facebook, or are using it, but poorly and th
Facebook has added a new suite of creative tools to its Ads Manager app that will enable ad campaigns to be created from mobile devices. The mobile specific tools will make it easier to build Facebook ads on the go, wherever you are and whenever you need them. Facebook explains “As more and more business gets done on mobile, business owners and marketers need tools to create and manage ad campaigns on the go. The new creative tools in Ads Manager allow you to create and edit